In this course students apply narrative theories from multiple disciplines - communication, psychology, literature, neuroscience, and theater - to critically analyze the anatomy of effective and persuasive stories. Investigating historical folklore and contemporary narrative paradigms from the 21st century, students analyze why some stories and forms are more persuasive, inspiring, and mythic than others. Through practice and developmental coaching, students enhance their own repertoire of persuasive storytelling abilities and discover their own authentic and rhetorical voices.
For media coverage on this course, see https://web.archive.org/web/20220527113001/https://wfuv.org/content/storytelling-and-business-storytelling-project.
This information has been collected for the Post-Discipline Online Syllabus Database. The database explores the use of literature by schools of professional education in North America. It forms part of a larger project titled Post-Discipline: Literature, Professionalism, and the Crisis of the Humanities, led by Dr Merve Emre with the assistance of Dr Hayley G. Toth. You can find more information about the project at https://postdiscipline.english.ox.ac.uk/. Data was collected and accurate in 2021/22.
History
Subject Area
Business
Geographic Region
Middle Atlantic
University or College
Fordham University (Gabelli)
Funding Status
Private
Endowment (according to NACUBO's U.S. and Canadian Institutions Listed by Fiscal Year 2020 Endowment Market Value and Change* in Endowment Market Value from FY19 to FY20) ($1,000)
712775
Annual Tuition and Mandatory Fees 2021-2022 ($) (Resident; Non-resident, where applicable)
54466
Course Title
The Storytelling Project
Terminal Degree of Instructor(s)
PhD Communication
Position of Instructor(s)
Associate Professor of Communications and Media Management